000 00465nam a2200181Ia 4500
008 180424s9999 xx 000 0 und d
020 _a818527407X
084 _a658.8 M12
100 _a"Maccarthy, Jerome E"
245 0 _aBasic Marketing: A Managerial Approach
250 _a\\198709ENGGPSX
260 _aUniversal Bookstall
260 _b1987
260 _cNew Delhi
300 _axviii+749p
500 _aincludes index and biblioraphy
942 _cBK
999 _c51205
_d51205