000 00396nam a2200157Ia 4500
008 180424s9999 xx 000 0 und d
084 _a659.1 D1
100 _a"Dirksen, Charles J"
245 0 _aAdvertising Principles Problems and Cases
250 _a\\001900ENGGPSX
260 _aMcGraw Hill
260 _b19
260 _cSydney
500 _aincludes index and biblioraphy
942 _cBK
999 _c35572
_d35572