"Mcdowell, Walter" <br/><br/>
Branding Tv Principles and Practices 

 - \\201000ENGGPSX 
 - Elsevier   2010  Amesterdam  
 - 158 p. 
<br/><br/> includes index and biblioraphy 
<br/><br/><label>ISBN: </label>240807537