Reading in Marketing Management

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Material type: Text

TextPublication details: Himalaya; 1987; New DelhiEdition: \\198700ENGGPSXDescription: 510pOther classification:

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Holdings
Item type	Current library	Call number	Status	Barcode
Archives	PSG-CAS LIBRARY	658.8 B12 (Browse shelf(Opens below))	Not for loan	63528

Previous	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available		Next
Previous	658.8 B1 Industrial Marketing Language and Concepts	658.8 B10 Marketing and the Social Environment	658.8 B11 Marketing Theory Distinguished Contributions	658.8 B12 Reading in Marketing Management	658.8 B13 Marketing and Sales Management	658.8 B14 Macmillan Dictionary of Marketing and Advertising	658.8 B15 Winning World Market: Strategies for Success	Next

includes index and biblioraphy

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