Principles of Marketing (Record no. 60266)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00444nam a2200181Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 8120310772 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | "Kotler, Philip" |
| 245 #0 - TITLE STATEMENT | |
| Title | Principles of Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | \\199707ENGGPCX |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Phi Learning Pvt Ltd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | 1997 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Year of publication | New Delhi |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xiv+838p |
| 500 ## - GENERAL NOTE | |
| General note | includes index and biblioraphy |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Home library | Current library | Date acquired | Full call number | Accession Number | Koha item type | Shelving location | Cost, normal purchase price | Cost, replacement price | Department |
|---|---|---|---|---|---|---|---|---|---|---|---|
| PSG-CAS LIBRARY | PSG-CAS LIBRARY | 25/04/2018 | 658.8 K3:2 | 70176 | Archives | ||||||
| PSG-CAS LIBRARY | PSG-CAS LIBRARY | 25/04/2018 | 658.8 Q17 KOT | 123947 | Books | AW ROW 9 RACK 145A SHELF 2 | 829.00 | 829.00 | Management Sciences |