Business of Marketing (Record no. 57175)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00439nam a2200181Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 8172244126 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | "Varadarajan, P" |
| 245 #0 - TITLE STATEMENT | |
| Title | Business of Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | \\199500ENGGPSX |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Jaico Publishing House |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | 1995 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Year of publication | Bombay |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xiv+366p |
| 500 ## - GENERAL NOTE | |
| General note | includes index and biblioraphy |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Home library | Current library | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|
| PSG-CAS LIBRARY | PSG-CAS LIBRARY | 25/04/2018 | 658.8 R14 | 66970 | Archives |