Marketing Management Cases: Planning and Executing Marketing Strategy (Record no. 38938)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00479nam a2200181Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 24250805 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | "Weibacher, William M" |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Management Cases: Planning and Executing Marketing Strategy |
| 250 ## - EDITION STATEMENT | |
| Edition statement | \\197502ENGGPSX |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Macmillan |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | 1975 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Year of publication | New York |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xii+387 p |
| 500 ## - GENERAL NOTE | |
| General note | includes index and biblioraphy |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|
| PSG-CAS LIBRARY | PSG-CAS LIBRARY | AW ROW 8 RACK 133 SHELF 3 | 25/04/2018 | 658.8 W3 | 46506 | Binding Books |